Evacuation Plans and Policies

The United States Department of Labor’s Occupational Safety and Health Administration was created in an effort to protect employees in the United States from workplace injuries or work-related illnesses. Unfortunately, even when all steps are properly followed, accidents can happen, systems can malfunction, and unexpected issues can arise. In these situations, there are fallback procedures to prevent loss of life. One such fallback procedure is evacuation; in the event of a fire, toxic chemical leak, or any other major facility catastrophe, evacuation plans and policies are all that remain to protect the lives of employees. As such, OSHA monitors these plans very closely and governs them with Standard 1910.36.

This standard covers everything relating to evacuation plans, including the number of permanent exits required in a facility, the condition of the emergency exit routes, and the physically printed plans. So when crafting your evacuation plans and policies, it is important to ensure that you follow the requirements for your facility. Do not simply guess what makes sense or follow a quick guide written for another facility, because the square footage, number of employees, and layout can all impact how your evacuation plans need to flow. If you have any concerns about the efficacy of your evacuation plans and policies, please contact a third party occupational safety and health auditing firm to ensure you are compliant.

If you have any questions about your evacuation plans and procedures, or if you would like help in updating them, please contact us. If you have anything to add about the importance of ensuring your evacuation plans and policies are updated, please leave a comment.evacuation_routes_full

Marketing to Baby Boomers

baby boomersWith the baby boomer generation aging, the pool of retirees is changing. Some of the key marketing strategies which worked even just five years ago to target retirees are not working any longer. But at the same time, traditional baby boomer marketing doesn’t quite hit the mark any longer, either, as they are leaving the workforce and finding their priorities changing.

With those changing priorities, we are also seeing a change in spending habits. The target audience for many companies has traditionally been the 25-54 segment as that is where the disposable income is thought to be. However, Americans over 50 spend $3.2 trillion annually and account for roughly half of all consumer expenditures in the United States. So there could be a great opportunity for those companies willing to change gears and court retirees and pre-retirees.

The first thing to consider, however, is that today’s retiree, specifically the baby boomer, does not see him or herself as old. Boomers do not want to be treated like seniors. 60 is the new 40 and health and wellness is a key aspect of their thinking. Many also may still have kids in high school and college. Targeting a 50-something pre-retiree by playing at the grandchildren heartstrings won’t do much if he still has a high schooler at home. Similarly, with the struggles of the millennials and the fact that many are staying home with parents longer than in generations past and putting off having children, it is not uncommon for a 65-year-old retired boomer to have kids at home and lead a life similar to their life in their 40’s. So you have to account for this when marketing.

Next, you need to understand where boomers are. And that is, overwhelmingly, on social media. Here at Macomb county catering, we may think of social media as the place for millennials, but as boomers are retiring, relocating, and becoming less physically mobile, social media is becoming the place for them to go to keep up with friends and get their news. And when they aren’t on social media, they are on …

Tools Of The Operation

We are in the process of developing a blog where people can post simple tools of the trade for business operations.

Our goal is to establish a go-to place for simple fixes which might help in the everyday management of your operation.

Stop by tomorrow for updates and information which might help you for the business of tomorrow.